Viral design on the move


Posted on Monday, February 13, 2012 by Anders Søndergaard

Dear, dear

Something we did not really dare to hope for is happening: we are actually selling records!

About half of the limited edition vinyl of 200 is either sold or submitted for review. That’s really big for us – a small Danish debut act with no fan base.

Last week we sent records to countries as far away as USA, Greece, France and Austria – and today South Africa.

One of the main reasons that the record has gotten this attention is without doubt the spectacular art work. We’ve blogged about it several times before (for instance here, here, here and here) and we have praised Klaus Matthiesen from OddFischlein as much as we could every time.

But the choir of praises seemed to grow. The design suddenly got it’s on viral life. Here are a few examples that you can explore if you are curious:

We hope these people like the music too :-).

Greetings from the machinists
Frans + Anders


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Vinyl has arrived – part II


Posted on Wednesday, January 11, 2012 by Anders Søndergaard

Klaus – the graphic designer that made the cover art for ‘Killing something that’s already dead’ – shot this small video of the vinyl in action.
It’s on sale from this site on Friday.

White wishes
MD


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Vinyl has arrived


Posted on Tuesday, January 10, 2012 by Anders Søndergaard

Our good friend and graphic designer, Klaus Matthiesen, took these pictures of the vinyl and artwork yesterday. This is indeed a spectacular design and we are proud of it. Watch the images and video below and – even better – get your own copy to play with. It’s on sale from this site from Friday.

All the best
MD


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180g white vinyl, PVC and a flickering graphic design


Posted on Thursday, September 8, 2011 by Anders Søndergaard

If everything goes as planned “Killing something that’s already dead” will be released in about 2 months from now. This short blog post is the first of more posts to come that are dedicated to the cover art of the album. And what cover art…

As mentioned before the album will be released in two formats; downloads and vinyl record. The visual design for both of them are made by the extremely talented Klaus Matthiesen from the Aarhus-based graphic design studio OddFischlein.

Klaus has designed a quite spectacular identity for Machine, dear – a pattern of flickering lines. The identity is very true to the idea behind the album and the band. When composing we use a lot of really simple and concrete musical elements that together forms an organic whole with depth and layers. Klaus visualizes this with simple black and white lines that put together flickers, changes the feel of depth and gives a sense of dizzyness.

Below you can see the conceptual presentation of the vinyl record – click on the images to see the design in full size. It consists of three elements: a white 180g vinyl record with labels, a printed disco bag (sleeve) and a clear PVC outer bag with black print. Look how the sleeve and PVC interact on both front and back! We are amazed and so excited about this innovative graphical piece of work…

In a week or so it will be send to the printing company in Germany. We can’t wait to feel it in our hands – that’s where this kind of cover art really matters. We will tell more about this as soon as the pressing is done and we have actual images of the vinyl and cover art. When we have touched it…

All the best
Machine, dear
Frans and Anders


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